Der neue Zertifikatslehrgang bildet Teilnehmende zu Content-Marketing Manager:innen aus. Die Weiterbildung richtet sich an Interessierte, die ihre Karriere weiterentwickeln wollen und digitale Kompetenzen erlangen möchten.
A cookie is a small text file that is stored on your computer or mobile device and is retrieved when you subsequently access the site. Cookies are employed for user guidance, security, and web analytics, and they help to improve the functionality of the website in order to offer you the best possible services.
We use both first-party and third-party cookies to record statistics and user data in aggregated and individual form in analysis tools in order to optimize our website and present you with relevant advertising material.
Some third-party cookies are set by services that appear on some of our pages and are not under our control. They are set by social media providers such as Facebook and relate to the ability of users to share content on these sites, as indicated by the icons.
This website uses Google Analytics, a web analysis service of Google LLC ("Google") for the purpose of tailoring this website to your needs. Google Analytics uses "cookies" (text files placed on your computer) to help the website analyze how users use the site.
The information generated by the cookies about your use of this website (including your IP address) is transferred to a Google server in the USA and stored there. We only use Google Analytics with IP anonymization activated. This means that the IP address of users is shortened by Google within member states of the European Union or in other states that are party to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there.
Google is certified under the Privacy Shield Agreement and thus offers the guarantee that it complies with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
The IP address transmitted by the user's browser is not merged with other data from Google. Google uses this information to evaluate your use of this website, to compile reports on website activities for the website operator, and to provide further services associated with the use of this website and the Internet. Google may also transfer this information to third parties where required by law, or in cases where third parties process information on Google's behalf. You can prevent the collection and processing by Google of any data generated by cookies and related to your use of the online services by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en
However, please note that in this case you may not be able to use all functions of this website to their full extent.
Further information about the use of data for advertising purposes by Google, possible settings, as well as the right to object to the processing of your data, you will find on the websites of Google: https://policies.google.com/technologies/partner-sites?hl=en
On this website we use the services of Google Maps. This allows us to display interactive maps directly on the website and enables you to use the map function conveniently.
By visiting the website, Google receives the information that you have accessed the corresponding page(s) of our website. This happens regardless of whether Google provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your data will be assigned directly to your account. If you do not want the assignment of this data to your profile at Google, you have to log out before activating the button. Google stores your data in the form of user profiles and uses it for the purposes of advertising, market research and/or demand-oriented design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide personalized advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of such a user profile; you must contact Google to exercise this right.
Further Plugins & Tools
Google Web Fonts
ajax.googleapis.com and jQuery
On this page, we use Ajax and jQuery technologies to optimize the speed at which the website loads. For this purpose, program libraries from Google servers are accessed. Google's CDN (content delivery network) is used. If you have previously used jQuery on another page from the Google CDN, your browser will fall back on the cached copy. If this is not the case, the process will require a download, whereby data from your browser will be sent to Google LLC ("Google"). Your data will be transferred to the USA. You can find out more on the pages of the providers. The legal basis for the processing of your data is Art. 6(1) sub-para. 1(f) of the GDPR.